The power of dressing for success

26 Aug 2019

Believe it or not, dressing up influences the way we feel about ourselves and how others view us. This is backed up by science.  

Studies conducted by the University of Columbia on the cognitive consequences of formal clothing found that people believe that the type of clothing influences people’s perceptions. 

What studies say about the power of dressing up

Based on the studies, people who wear formal clothes see themselves as rational and competent, while people who wear casual clothes believe they are approachable and easy-going. Clothes can either boost or lower our self-esteem.

At SPARK Schools everything that we do is constantly about helping our scholars to become the best possible version of themselves. This is done in many ways, from how we teach and by ensuring that all our scholars feel like they belong. 

Why our scholars dress for success

SPARK Schools Regional Manager Coralee van Schalkwyk explains why SPARK Schools encourages scholars to dress for success. 

Van Schalkwyk says dressing for success helps scholars to take pride in how they represent themselves to the world. 

“This greater self-confidence can then translate into better academic performance and reduced social anxiety. Our scholars are them more comfortable expressing their talents without focusing so much on the outward appearance,” she says.

Besides building self-confidence, dressing for success also improves how scholars behave at school and outside of school. 

“I think it presents a climate where our scholars say, ‘I’ve worked hard, I’m dressed for success and I’m going to do my best today, It also develops a sense of community where scholars then present pride for our school when putting on/wearing our uniform,” she says. 

SPARK Schools Regional Manager Deon Vermaak adds that when scholars are dressed for success they feel smart and are ready to learn. 

“Dressing for success is the first step scholars take in the morning before school, between classes and after a break that signals they are ready to learn. It is that constant reminder of where they are,  what they belong to and what they are here for,” Vermaak says.